Traditional Medicines

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Traditional Medicinals® (TM) has been serving plants, people, and the planet since 1974. As a growing herbal wellness company based in Sonoma County, CA, TM has a corporate office located in Rohnert Park and manufactures over 57 varieties of dietary supplement tea in its solar-powered Sebastopol facility, 65 miles north of San Francisco. TM is proud to be the number one medicinal, organic, and fair trade herbal tea company in North America. In 1974, the company pioneered the herbal medicinal tea category and over the years has grown to become the fourth largest bagged tea company in the US. Its products are distributed nationally across 70,000 retail outlets in North America in all channels from health and natural foods stores (Whole Foods), to every major grocery chain, to mass market retailers (Target & Walmart), and drug stores (CVS, Walgreens, Rite Aid). Traditional Medicinals is an independent, mission-driven company with a planning horizon extending beyond the next generation. The concept of a triple bottom line focusing on people, planet and profits is part of the Company’s mission and the basis for its success.

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3

Overall Excellence Rating

Industry

Retail

Category

Consumer Goods

ESG/Ethical Impact

We’re driven to increase wellness in our sourcing communities, in our work place, with our custom- er and in the lives of our consumers. We’ve been doing this for decades, but as we continue to grow, our impact grows exponentially. With this growth, we can increase the acreage of our herb collection areas, expand our number of growers, add more employees, and continue to cultivate our tribe of consumers—now in the millions. And with our focus on managing our growth, it is very appropriate that we turn to this report each year to reflect on the impact of our actions. With growth often comes growing pains—and TM is not immune to this phenomenon. The demand for organic, ethically certified herbs is greater than ever and, in some cases, bumps up against the world’s supply. This has been espe- cially challenging for TM, as we are uncompro- mising on our quality standards. Our response has been to double-down on our investments in our growing communities to secure our required needs for high-quality, ethically sourced herbs. We’ve initiated more long-term planning with our growers and hired a medicinal plant agrono- mist to assist them in best agricultural practices to increase yields and acreage sustainably. Climate change is real and is adversely affect- ing our sourcing communities. More than ever before, we are investing resources in our grower- communities so they can be more resilient in these challenging times of extreme weather, especially droughts. The value of sustainable practices like organic certification, fair labor standards, and the work done by TM’s Foun- dation will have critical impact into the distant future, from harvest to harvest, year to year, and generation to generation.

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Awards Received

2023

Revenues

$31,800,000.00

Website Traffic

Employee Rating

3.7

Customer Rating

4

Company Size

100-1000

ESG Risk Rating

3

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